Why are we called Consumers?

Why are we called, out of all names to call us, a consumer? To corporations and businesses, are we simply a means to an end? The animal we must sell our products to in order to make money? We have this endless hunger for things and services that we don’t need and sometimes don’t want, yet we still purchase, day after day, hour after hour, year after year, so that the economy can keep up with its ridiculous pace of growth.

I don’t like the name of the consumer. But I can’t change anything about it in my current position other than avoiding using the word to describe people who purchase products when I can. All I can say is to be aware of what businesses think we are, so when we do ‘consume,’ we are purchasing with intent. Instead of buying just because an advertisement makes a product looks nice, remember to examine whether or not you need the product being advertised. If you don’t need it, think twice about purchasing. If It’s something you want, that’s fine, all I’m saying is to make sure that you’re aware of the decision you’re making to spend your money. It isn’t meant to be given away to businesses just because they want it more than you might at the time.

If we’re gonna be called consumers, let’s be sensible ones at least.